There is a group of practices that we can consider as the twin sister of bid'ah. Like bid'ah they flourish on the twin foundations of ignorance and outside influence. Like bid'ah they entail rituals. But unlike bid'ah the rituals have not been given an Islamic face. They are followed because they are considered an acceptable cultural practice or the hottest imported "in" thing.

Most of those who indulge in them do not know what they are doing. They are just blind followers of their equally blind cultural leaders. Little do they realize that what they consider as innocent fun may in fact be rooted in paganism. That the symbols they embrace may be symbols of unbelief. That the ideas they borrow may be products of superstition. That all of these may be a negation of what Islam stands for.

Consider Valentine's Day, a day that after dying out a well deserved death in most of Europe (but surviving in Britain and United States) has suddenly started to emerge across a good swath of Muslim countries. Who was Valentine? Why is this day observed? Legends abound, as they do in all such cases, but this much is clear: Valentine's Day began as a pagan ritual started by Romans in the 4th century BCE to honor the god Lupercus. The main attraction of this ritual was a lottery held to distribute young women to young men for "entertainment and pleasure"--until the next year's lottery. Among other equally despicable practices associated with this day was the lashing of young women by two young men, clad only in a bit of goatskin and wielding goatskin thongs, who had been smeared with blood of sacrificial goats and dogs. A lash of the "sacred" thongs by these "holy men" was believed to make them better able to bear children.

As usual, Christianity tried, without success, to stop the evil celebration of Lupercalia. It first replaced the lottery of the names of women with a lottery of the names of the saints. The idea was that during the following year the young men would emulate the life of the saint whose name they had drawn. (The idea that you can preserve the appearance of a popular evil and yet somehow turn it to serve the purpose of virtue, has survived. Look at all those people who are still trying, helplessly, to use the formats of popular television entertainments to promote good. They might learn something from this bit of history. It failed miserably) Christianity ended up doing in Rome, and elsewhere, as the Romans did.

The only success it had was in changing the name from Lupercalia to St. Valentine's Day. It was done in CE 496 by Pope Gelasius, in honor of some Saint Valentine. There are as many as 50 different Valentines in Christian legends. Two of them are more famous, although their lives and characters are also shrouded in mystery. According to one legend, and the one more in line with the true nature of this celebration, St. Valentine was a "lovers'" saint, who had himself fallen in love with his jailer's daughter.

Due to serious troubles that accompanied such lottery, French government banned the practice in 1776. In Italy, Austria, Hungry, and Germany also the ritual vanished over the years. Earlier, it had been banned in England during the 17th century when the Puritans were strong. However in 1660 Charles II revived it. From there it also reached the New World, where enterprising Yankees spotted a good means of making money. Esther A. Howland, who produced one of the first commercial American Valentine's Day cards called--- what else--- valentines, in the 1840s, sold $5,000 worth--when $5,000 was a lot of money--the first year. The valentine industry has been booming ever since.

It is the same story with Halloween, which has otherwise normal human beings dressing like ghosts and goblins in a reenactment of an ancient pagan ritual of demon worship. Five star hotels in Muslim countries arrange Halloween parties so the rich can celebrate the superstitions of a distant period of ignorance that at one time even included the shameful practice of human sacrifice. The pagan name for that event was Samhain (pronounced sow-en). Just as in case of Valentine's Day, Christianity changed its name, but not the pagan moorings.

Christmas is another story. Today Muslim shopkeepers sell and shoppers buy Christmas symbols in Islamabad or Dubai or Cairo. To engage in a known religious celebration of another religion is bad enough. What is worse is the fact that here is another pagan celebration (Saturnalia) that has been changed in name ---and in little else--- by Christianity.

A Muslim is a Muslim for life. During joys and sorrows, during celebrations and sufferings, we must follow the one straight path --- not many divergent paths. It is a great tragedy that under the constant barrage of commercial and cultural propaganda from the forces of globalization and the relentless media machine, Muslims have begun to embrace the Valentines, the Halloween ghost, and even the Santa Claus. Given our terrible and increasing surrender to paganism the only day we should be observing is a day of mourning. Better yet it should be a day of repentance that could liberate us from all these days. And all this daze.

Reference: http://www.albalagh.net/food_for_thought/valentine_daze.shtml